Mina︎Chung


ARCHIVE




Not so Dolphin Safe


INFOGRAPHIC MOTION GRAPHICS





Inspired after watching the Netflix original documentary "Seaspiracy", the infographic poster intends to educate seafood consumers to reduce the seafood consumption to save the planet as overfishing will eventually lead to an empty ocean by 2048.

Along with the poster, I created a time-based media to imply the message that over-consuming seafood is equivalent to slaughtering more dolphins, whales, and sharks.











Pins & Needles


TYPOGRAPHY POSTER


To understand and to “hack” typography, I was given a prompt to choose one typeface, research it, and to create a poster with a phrase of choice using the selected typeface (but manipulate it) to ellaborate and illustrate the phrase typographically. 

The serif typeface GT Sectra, created by Grilli Type, resembles a sharpness of a scalpel knife and the calligraphic writing by a braod nib pen. Combining the contemporary and the traditional, GT sectra is highly legible yet unique. 

With the typeface’s design process in mind, I chose to manipulate the typeface to create a poster with the phrase “Pins and Needles” to emphasize the sharpness of GT Sectra. In this poster, I tried to visually portray the sensation of having pins and needels on my mind that derived from feeling anxious and stressed while designing.



Design process







Normalize MSG 


INFOGRAPHIC 


PARTNER: Joanna Jung 

When assigned the project to create a food infographic, my partner Joanna Jung and I wanted to relate our Asian American experiences with dealing with racism, especially while being on a study abroad program in Venice, Italy. Despite MSG’s common use in typical American cuisines, MSG has been accused of causing the “Chinese Food Fatigue” for years without a scientific proof. And the spread of COVID-19 added on to the anti-Asian American sentiment even more in the recent years.

To combat xenophobia, we decided to create an infographic that debunks this preconception and educate the truth about MSG based on thorough research. We took visual inspirations from a Korean vintage MSG posters and from 50s food advertisements which usually featured a stereotypical American family.

Instead of showing illustrations of happy families, the poster shows image of children frowning at the Chinese to-go box. Above, we separated information on MSG with the chopstick holding the noodles for easy guidance through the poster. 


Design process








Eradicating Spycam Epidemic


ACTIVISM CAMPAIGN ILLUSTRATION



There has been a rise in the prevalence of digital sex crimes as technology is advancing. To tackle this social issue, I proposed a campaign titled “Raise your phone” to serve asa warning for anyone who may be a potential spycam harrasers. 
 
The campaign was executed as a subway bilboard so that it can be spotted right when people enter or leave the train. The three bilboard designs show bold illustrations that signify what would happen if a harraser secretly films passenger’s body parts in public : being charged of a CRIME.

The illustration compares the subway handle as a handcuff and phone as a mugshot sign. It was intended to ask the viewer if they want to join on committing a crime or not.




Design process








Typography in Space


TYPOGRAPHY  INSTALLATION


Zenga is a game that involves patience and concentration. I wanted students to take a time to reflect on themselves by building the zenga blocks or just by engaging with it.

I want this zenga project to first grab the attention with large text written on them. Inspired from the slot machine which creates combination of icons, I designed this zenga into 24 blocks, in which a combination of four blocks will create an encouraging sentence.

I also considered all four sides of the zenga blocks to have various illustration types, so that people playing jenga can find the joy of rebuilding and matching sentences and illustrations through engaging with them.







Archive


A collection of projects that explores how to use research into delivering a thought provoking message to the audience, while considering how the treatment of typography and image can enhance the message.