Mina Chung

Jump Capital

UI/UX Design SystemsBrandingClient 

 
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jumpcap.com AGENCY
Design Axl

CLIENT
Jump Capital

DELIVERABLES
Website, Social graphics, Design system, Podcast logoCOLLABORATORS
Design Axl, CodeGreene

TOOLS
Figma

NOTE
I participated as Freelance designer for Design Axl.
Website

Emphasizing Founders Voice

Jump Capital is a Chicago-based venture capital firm specializing in early and growth-stage investments primarily in the technology sector. They provide strategic support to portfolio companies, focusing on innovation in areas like software, fintech, cybersecurity, and digital media.

Tasked with a rebrand of their brand, website, and marketing graphics, the new identity conveys a humane, creative, yet professional atmosphere to represent Jump Capital.









UI & Type Kit


Take a glimps into our new UI kit, consisting of over 20+ elements! Defining a strong visual system ensured consistency throughout the pages and streamlined development for both desktop and mobile experiences. 
Social Graphics

Crafting a Cohesive Digital Presence

The dynamic tone of the website informed the direction of social graphics and podcast logo.


Podcast Logo





Reflecting back...


Collaborating closely with Design Axl & James has been a wonderful experience of navigating design ideation through fine-tuning every detail for the best user experience and brand representation.

Over the past months, I got to participate on several deliverables including a responsive website wireframes (mobile and web), components, social media graphics, and podcast logo.

Once again, I'm deeply grateful for the opportunity to contribute to an impactful project and to collaborate with Design Axl, Code Greene, and Jump Capital. Excited for more collaborations with Design Axl!

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