Wonderpass
UI/UX Brand Identity Designathon
Honorable Mention
November 2020 | College + MTV Creative Jam
PARTNER: Hannah Hong
WonderPass is an app aimed towards young adults that encourages exploration of historical movements by attending events, donating to organizations, educating through movies and books, and completing trails, which are curated pathways that pinpoint historical landmarks, museums, or cultural hotspots. Users can earn stamps through completing the suggested tasks, which the stamps can be converted to donation money.
This 3 day long UI/UX designathon, hosted by Adobe, resulted in an Honorable Mention.
PARTNER: Hannah Hong
WonderPass is an app aimed towards young adults that encourages exploration of historical movements by attending events, donating to organizations, educating through movies and books, and completing trails, which are curated pathways that pinpoint historical landmarks, museums, or cultural hotspots. Users can earn stamps through completing the suggested tasks, which the stamps can be converted to donation money.
This 3 day long UI/UX designathon, hosted by Adobe, resulted in an Honorable Mention.
ANALYZING THE CHALLENGE
Designed to Empower & Encourage Users
The College + MTV Creative Jam Designathon challenged students with a thought-provoking prompt:
Using Adobe XD, design a mobile app that empowers individuals to encourage an advocacy for an important cultural event or historic event among their network. The app should encourage donations, volunteerism, and action.
The Challenge
What provokes one to take action?
How do we make it exciting to learn?
Our goal
Learning about unfamiliar topics can be daunting for many. When given the designathon challenge, we wanted to excite the users to feel like they are starting a new journey or exploration of different cultural or historical movements as the topic might have been difficult to get into.
Theme of the app
![]()
Socialize, culture, movement... PASSPORT.
Together with my partner Hannah, we decided to treat users like travelers exploring to learn about different historical or cultural movements who wants to share their journey with others.
Our Solution
The Features
The app allows user to find areas or historical landmarks to visit to learn about the event/ history. Inspired from passport stamps that travelers receive whenever they visit a new airport, the app rewards the user with a Wonderpass stamp.
Once users collect stamps, they are able to trade them for monetary value to be donated to a charity of their choice on the app. We created this as an incentive for people to take action while having fun doing so. They can watch documentaries with their friends, complete trails with their family, eat at small businesses, and donate money to charity as a result.
Besides activity challenges in the app, Wonderpass also includes various resources and information for educational purposes.
︎︎︎Explore the App as well